marketing campaign
Halloween 2015 - We created Fresno’s largest haunted attraction, NIGHTMARE THEATER. An experience like none other, right in the heart of downtown Fresno where we filmed THE GALLOWS.
To promote the attraction and get the word out quickly, we launched a multi-platform marketing campaign, creating content including radio, TV, social media, and even a movie-style trailer which played in front of horror releases at one of Fresno’s largest theaters.